Read about some of our success stories with our clients and projects.
MAZATLAN BIRD FESTIVAL SHOWCASES THE ACCESSIBLE AND SAFE WORLD CLASS BIRDING AREAS AND AMAZING BIRDS OF SINALOA NEAR THE BEACH RESORT OF MAZATLAN TO HELP START BIRD TOUR ECONOMY
February 20, 2009
Successful organization of the Mazatlan Bird Festival
With a rich program including renowned international and Mexican guest speakers, bird art and photography exhibits, a trade show and excellent birding trips guided by competent bird tour leaders from Mexico, the US and Canada, the Mazatlan Bird Festival could become the most important bird festival in latin america.
Obtaining the necessary buy-in from hotels, Mazatlan tourism promotion organizations, and Sinaloa secretary of tourism to commit to funding, promoting and hosting an international bird festival in Mazatlan.
Working with our connections in the Mazatlan tourism industry and the state government and revealing to them the growing importance and economic impact of birders, birding and bird festivals internationally. Showing them that we have both the expertise and
key allies such as Pronatura Noroeste, Mexico’s largest and oldest conservation organization, the CONABIO (National Commission for the Knowledge and Use of Biodiversity, a permanent inter-ministerial commission of the Federal Mexican government), expert birders and first hand knowledge of the birdlife in the Mazatlan area and the state of Sinaloa and other bird festivals in Mexico and the US we obtained the necessary funding.
Details Coming Soon..
TUFTED JAY PRESERVE, A BIRDING PARADISE & COMMUNITY BASED ECOTOURISM & CONSERVATION EASEMENT IN MEXICO’S SIERRA MADRE OCCIDENTAL
October 26, 2008
Our participation in the establishment of the Tufted Jay Preserve
Inspired by the Needs and Passions of Decades of Visiting Birders from Around the World, the Tufted Jay Preserve Along the Mazatlan Durango Highway is an Example of a Conservation and Ecotourism Project Benefiting a Logging Community
Convincing the Ejido EL Palmito logging community to bet on and commit to conservation and ecotourism and obtaining the necessary partners and funds to secure a conservation easement. To develop a community based ecotourism project and protect the enigmatic and highly endangered Tufted Jay.
Working with key allies such as Patricio Robles Gil, one of Mexico and the world’s preeminent wildlife photographers, a leading Mexican conservation organization in ProNatura Noroeste, the CONABIO (National Commission for the Knowledge and Use of Biodiversity, a permanent inter-ministerial commission of the Federal Mexican government) and gaining the trust of the community leadership and members, a plan to secure the funding to establish the conservation easement was developed and put in motion.
New Site Provides Platform for Adventure Tour Operators, Entrepreneurs and Destinations
To Promote Their Adventure Travel Offerings
In a global adventure travel industry worth over $263 billion US, Mexico is a megadiverse country (biologically and culturally) that offers countless adventure opportunities and world class experiences in stunning locations. Mexico is ranked 13th in an adventure tourism development index conducted by Adventure Travel Trade Association(ATTA) in 2015 with an estimated 2,300+ ecotourism companies (SECTUR 2014) and 14 million + visitors to the country’s 180 Natural Protected Areas. Read More..
Success of Estrella del Mar’s Revamped Marketing Campaign
Estrella del Mar, a 900-acre gated beach and golf resort and community in Mazatlan, Mexico, recently underwent new ownership after sitting idle for eight years after the real estate market collapsed in 2008.
The new owner of Estrella del Mar wanted to put his own stamp on the resort. Because of that and because Estrella del Mar had fallen off the radar screen over the past eight years of marginal marketing, we focused on developing a defining brand concept to distinctly position and differentiate the resort Read More
IMPLEMENTING SUSTAINABLE INITIATIVES TO GENERATE POSITIVE EXPOSURE, COMMUNITY GOODWILL & INCREASED REVENUES
August 10, 2016
Bokashi Zero Food Waste Program For Golf Course
To help our client, a golf club featuring a championship golf course, restaurant and new wedding venue, help attract new members as well as more golfers and weddings and to generate local publicity and ultimately, increase their revenue. The course had not made its budget in its 10 years of operation and never received any publicity.
Sustainable initiatives can drive revenue and membership as well as generate positive exposure and community goodwill. Between their golf club restaurant and hosting weddings every weekend of the year in their banquet venue, the club was generating over four tons of food waste which they were paying thousands of dollars to haul to their local landfill. We pitched their executive chef on implementing a Zero Food Waste program Read More..